RESUME

Street Factory Media

Senior Producer July 2025 - Present

Producer II June 2023 - July 2025

Producer January 2022 - June 2023

Project Manager January 2021 - January 2022

  • Lead planning and execution of significant physical activations for high-profile clients by utilizing strong communication, organizational, and strategic skills, resulting in successful campaigns.

  • Oversaw $2.8M in event budgets in 2024, producing 33 unique projects across 100+ activation days in 17 U.S. markets, consistently delivering on-time and on-brand.

  • Collaborates with clients throughout project lifecycle, from brainstorming creative ideas and determining feasible budget, to providing post-project analysis, ensuring continuous improvement.

  • Skillfully manage budgets ranging from $6K to over $1M, deploying resources accordingly to achieve cost efficiency while maintaining quality, all while keeping clients up-to-date with reports.

  • Coordinate permitting and compliance with local municipalities across multiple states, securing event approvals and ensuring risk mitigation.

  • Build and maintain strong interpersonal relationships with stakeholders, vendors, and clients, ensuring alignment, collaboration, and long-term partnerships.

  • Regularly source and negotiate with vendors, venues, and service providers to secure favorable terms, reducing costs while maintaining top-tier event standards.

  • Produce high-profile events for clients such as DoorDash, Red Bull, KeyBank, Xcel Energy, and Bumble, ensuring adherence to brand guidelines and achieving exceptional client satisfaction.

  • Analyze KPIs and deliver detailed post-event recaps to assess performance, measure ROI, and identify opportunities for innovation and improved audience engagement.

  • Committed to delivering exceptional results by maintaining meticulous attention to detail, meeting tight deadlines, and exceeding client expectations.

In Food Marketing & Design

Account Coordinator July 2018 - July 2019

  • Successfully managed the end-to-end process of paid media campaigns, collaborating with internal teams and media partners to ensure seamless execution and delivery.

  • Generated comprehensive quarterly paid media analyses, identifying trends and providing strategic content recommendations to clients, contributing to campaign optimization.


ADDITIONAL EXPERIENCE:

Junta de Andalucía

Auxiliar de Conversación (Language Assistant) September 2019 - May 2020

  • Designed and delivered engaging English lessons to groups of thirty Spanish students across various secondary school subjects, effectively promoting language acquisition and cross-cultural understanding.

  • Assisted Spanish Professors in developing accessible lesson plans to cater to students of varying proficiency levels, fostering inclusive learning environments.


EDUCATION:

University of Minnesota - Twin Cities Minneapolis, MN

Hubbard School of Journalism and Mass Communication May 2017

Bachelor of Arts in Strategic Communications; Minors in Spanish Studies & Business Management


ADDITIONAL:

ACHIEVEMENTS: Eagle Scout, Three-Time Marathon Finisher, Collegiate Rower

RELEVANT SKILLS: Vendor Relations, Event Activation & Management, Proficient in Spanish

HOBBIES: Snowboarding, Backpacking & Camping, Spanish Language and Culture